Jenny Cureton Real Estate | Dripping Springs • Wimberley • Fredericksburg

he 2026 Dripping Springs real estate market is bringing more inventory to choose from, but buyer urgency is still selective. In my weekly tracking, only one home went under contract in the past seven days, even as new listings continue to hit the market. That gap matters, because it tells us buyers are watching closely and making decisions when the price and presentation feel right.

How far below asking price are homes closing in Dripping Springs?
On average, Dripping Springs homes are closing about 3 percent below asking price right now with a sale to list price of 97.5 percent, which is based on the last three months of activity.
That number will move month to month, and some datasets show a wider gap in certain periods, for instance in October 2025 view showing homes sold about 5.12 percent below asking with a 95 percent sale to list ratio.

The takeaway for sellers in 2026 is clear. Pricing has to match the current buyer mindset, not last year’s peak expectations.

Pricing is the key to traffic and exposure out of the gate
Most listings get their biggest burst of attention early. Online views, saves, showings, and serious conversations tend to cluster in the first days. If a home launches overpriced, it often misses that initial wave and then has to chase the market with reductions to regain momentum. A strong pricing strategy at launch is one of the best ways to create urgency and protect your final sales price.

Marketing and video marketing matter more in a slower decision cycle
When buyers have more choices, the homes that feel easiest to understand and easiest to fall in love with get the showings. Professional photos are the baseline. What consistently increases reach and buyer confidence is video. A strong walk through video helps buyers understand layout and flow. Short form video expands exposure and pulls in more qualified traffic. In a market where fewer homes are going under contract each week, the goal is to win attention fast and convert that attention into showings.

What I do as a listing agent in Dripping Springs
As a listing agent in Dripping Springs, my job is to help you win the first week. That means pricing your home with precision based on current comps and active competition, then launching with a marketing plan that is built for visibility. Clean prep, strong positioning, and video that tells the story of the home and lifestyle so buyers engage quickly and seriously.

If you are thinking about selling in 2026 and want a clear plan, reach out through my Contact page. I will share what buyers are choosing right now in your micro area, what you will compete against, and the exact launch strategy I would use to get maximum exposure from day one.

Jenny Cureton
Realtor Dripping Springs